How To Crack the U.S Music Market


How To Crack the U.S Music Market

By Vheektor Okpala

For many Nigerian musicians, the goal is to first conquer the African continent and then replicate their greatness in the Global space. The thirst to go international isn’t synonymous with this generation alone. It dates back to the 70’s and African music legends like King Sunny Ade, Ebenezer Obey, Majek Fashek and many others explored certain international offers in order to help them leave an imprint of their musical charms in the hearts of the Global audience.

Nigerian pop Music is the new wave. The global community wants to tap into our sound so how do you penetrate the hearts of the global audience and rise to international prominence?

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